What's a Godwink?

God•wink [ɡädˈ•wingk]

  1. An event seemingly coincidental, but coming from divine origin. Always a sign of hope.
  2. Another word for answered prayer.
  3. Describes a story or movie about these experiences.


Its Origin

by SQuire Rushnell, “The Godwink Guy”

SQuire portrait It was truly a “Godwink” that my first book of hope and encouragement was released just before 9/11, almost as if it was predestined to help a hurting nation. The new word “Godwinks” quickly entered into the language meaning those little “coincidences” that aren't coincidence, but instead, come from divine origin.

The word itself evolved while writing my first book, “When God Winks.” I had found myself wondering, “If there’s no coincidence to coincidence, what do you call it?

My dear wife Louise and I talked and prayed about it for weeks. One day that new little word floated into my consciousness⎯ “Godwink”— it was fun and friendly like “Godsend” or “Godspeed”.

I immediately substituted “Godwink” for every use of the term “coincidence” in my manuscript and it fit! Word-of-mouth phenomena took it from there and today “Godwinks” is showing up in dictionaries, has had five seasons of a monthly segment on NBC Today, and fostered enough stories to fill 12 books. Those amazing stories are the basis of four seasons of the highly popular Hallmark Godwink Movie Series and our first Netflix Movie in 2022 premiered as number two in the world.

Over time two million readers led us to a second dictionary meaning. It had never dawned on me that there was no word in the English language for “answered prayer.” Our readers began filling that vacancy by saying, “I just had a Godwink!”

The original mission of the Godwinks Brand remains unchanged: to lift the spirits of our readers and viewers with powerful and true-life Godwink stories, providing hope and encouragement.